The need to put the customer at the heart of strategy and product development demands strong leaders in both marketing and sales.
Cutting through the torrent of customer data to extract actionable insight requires sales and marketing leaders to be more analytical and tech-savvy than ever before. At the same time, it takes strong and persuasive leadership to articulate commercial imperatives and champion technology-enabled change to meet individual customer demand.
Odgers Berndtson’s specialist consultants combine sector knowledge with a global network to identify proven talent across marketing and sales functions for C-suite, senior and regional leadership roles.
India is a complex market characterised by a large and diverse consumption base, ever evolving consumer preferences, and price sensitive purchasing behaviour.
Amidst intensifying competition and diminishment of traditional marketing concepts, Odgers Berndtson works with organisations to secure senior leaders with the strategic sales and marketing ability to capture the imagination of the customer in order to grow and sustain their market share.