Economic indicators point to a great future for Multi-National Companies (MNCs) in Asia. But for most global companies, the promise of Asia and what is being delivered are not the same.

Today, as a region, Asia is a third of the global economy and home to half of the world’s population. For MNCs, Asia represents an average of 23% of global revenue and in four years from now, most MNCs plan for this to reach 33%.

Read 'Are MNCs taking the intelligent approach in Asia'

Mark Braithwaite

Mark Braithwaite is the Managing Director of Odgers Berndtson in Asia Pacific. Mark has been a search professional for more than 20 years, with his current focus on growing the Odgers Berndtson tea...



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